How to Promote Your ISO Certification (10 Easy Ways)
Getting an ISO certification is a big achievement so don’t stop there. Let people & industries in Singapore know about it and this will help us to build the trust, attract new customers, and stand out in your industry and competitors.
Detailed Tips for Promoting Your ISO Certification
Add the ISO logo to your website
Display your ISO certification badge on your website homepage, About Us or contact us page. This builds instant trust and shows visitors you meet international quality or security standards. Keep the logo placement clean and link it to a short explanation page or the certificate if possible.
Include your ISO certification in your email signature
Every email you send is an opportunity to attract business so simply add your Singapore such as: ‘ISO 9001:2015 Certified. This helps clients ,suppliers, customers knows that they’re dealing with a reliable and certified business.
Enhance your business profiles like Google Business, LinkedIn, Yellow Pages Singapore, etc.
Add your ISO certification to your online business listings. This improves the credibility on social media platforms like Google my business , LinkedIn, and Singapore-based directories. Always mentions the details and the type of ISO certification. It may also help with SEO.
Update the social media using local hashtags like #SingaporeSMEs #ISOCertified
Create a simple post with a graphic or team photo saying you’ve achieved ISO certification in Singapore. Tag industry groups, business partners, customers etc, better to have more local hashtags like #SingaporeSMEs, #ISOcertified, #ISOCertification to increase reach.
Always mention the ISO certification during sales calls, tenders, and meetings
Highlighting your ISO certification during business pitches, especially for government or large enterprise projects, gives you an edge. Mention how your certification ensures better consistency, safety, or service reliability.
Attach ISO cert copies when submitting proposals or bids on platforms like GeBIZ
When bidding for government tenders or corporate contracts on platforms like GeBIZ, attach a PDF copy of your valid ISO certificate. This often fulfills mandatory documentation and boosts your application’s credibility.
Print the ISO badge on business cards, invoices, and brochures
Add a small ISO badge to your printed materials like business cards and brochures. This reinforces your brand’s quality standard at every customer touchpoint.
Circulate an email email to your customers , newsletter, or WhatsApp about your certification
Let your everybody knows that ‘You’re now ISO certified – your quality and safety matters to us’ shows you value their trust.
Always keep your team updated so they can explain what ISO means to clients
Conduct a internal training your employees on what ISO certification means and how this will value add to the company. They should be able to explain in simple terms to customers that how your company maintains high standards thanks to this certification.
Celebrate your ISO Certification with a small event and invite customers
Initiate a small celebration with your team or publish a ‘thank you’ post online. It’s not just about the certification – it’s about the people behind it. This will create a engagement and internal pride and also news update to social media.
Bonus Tip: Always keep your ISO certificate up to date and continue improving.
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ISO certification Singapore | ISOCert tips | Benefits of ISO certification.